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Digital Marketing Packages for Small Businesses

digital marketing agency packages

Walden Waves offers three fixed digital marketing packages for UK small businesses: Starter, Growth and Scale. Each one combines SEO, Google Ads, social media and website support at a set monthly price, delivered by our in-house London team. Packages start from £299 a month + VAT, ad spend is paid separately, and you can move up a package as you grow.

H2  Compare Our Digital Marketing Packages

All three packages include SEO, local SEO, Google Ads, social media, website support and monthly reporting. The difference is how much we do each month and how many channels we run for you.

FeatureStartupSmall BusinessE-commerce
DescriptionA professional website solution for startups and new businesses looking to establish their online presence.A growth-focused website package for small businesses looking to generate leads, improve visibility, and track marketing performance.A professional e-commerce website solution for selling products online.
Price£299 one-off£650 one-off£999 one-off
PlatformWebsiteWebsiteWordPress (WooCommerce) / Shopify
Web Pages3–5 Web Pages8–10 Web Pages8–10 Web Pages
Mobile Responsive DesignIncludedIncludedNot specified in screenshot
SEO SetupBasic SEO SetupAdvanced SEO SetupAdvanced SEO Setup
Contact FormIncludedNot specified in screenshotNot specified in screenshot
Lead Funnel & Email AutomationNot includedIncludedNot specified in screenshot
WhatsApp Chat OptionIncludedIncludedIncluded
Cookie & ConsentIncludedNot specified in screenshotNot specified in screenshot
Product Inventory SetupNot applicableNot applicable10–50 Products

Book a free consultation to get a package recommendation and a clear monthly quote.

What’s Included in Every Package

  • A dedicated account manager who knows your business and is your single point of contact.
  • Our in-house UK team. Your marketing is run by our own specialists in London, not outsourced.
  • Conversion tracking from day one. We set up GA4 and call and form tracking so every pound can be measured.
  • Monthly reporting in plain English: what we did, what it achieved and what we will do next.
  • No hidden fees. [No setup fee]; ad spend is billed by the platform, so you always see exactly what you pay for media.
  • A multi-service saving. Packages include our 15% saving on combined services compared with buying each service separately.

Which Package Is Right for Your Business?

Starter: for new and local businesses

Choose Starter if you are a startup, a sole trader or a local business that needs to be found on Google. We fix the basics on your website, optimise your Google Business Profile and run a focused Google Ads campaign so enquiries start coming in while SEO builds.

Growth: for established small businesses

Choose Growth if you already get some enquiries and want a steady flow of more. We add regular content, link building and paid social on Meta, plus quarterly landing pages designed to turn more visitors into leads.

Scale: for multi-location and fast-growing businesses

Choose Scale if you have several locations, a bigger ad budget or ambitious growth targets. We run full Google Ads accounts, social ads on up to three platforms, monthly landing pages and digital PR, with a live dashboard and fortnightly calls.

How Our Packages Work

  1. Free consultation. We learn about your business, goals and budget, and recommend a package.
  2. Audit and plan . We review your website, Google profile, ads and tracking, then agree a 90-day plan with you.
  3. Setup (month 1). Tracking, campaigns, profile updates and the first round of on-page SEO go live.
  4. Improve and report (every month). We optimise what works, cut what doesn’t and report results in plain English.

What Results Can You Expect?

Every business is different, so we never promise #1 rankings or guaranteed lead numbers. As a guide:

  • Google Ads: enquiries can start within the first few weeks once tracking and ads are live, then cost per lead improves as we optimise.
  • Local SEO: Google Business Profile visibility usually improves within one to three months.
  • Organic SEO: steady growth in rankings and traffic typically takes three to six months, building over time.

You’ll see progress in your monthly report, measured in enquiries and sales, not just clicks.

How Much Does Digital Marketing Cost for a Small Business in the UK?

Our UK website packages start from £299 for a Startup website, £650 for a Small Business website, and £999 for an E-commerce website. All packages are priced as a one-off payment, making them a cost-effective option for businesses looking to establish or grow their online presence without committing to a monthly website fee.

The price depends on the type of website you need, the number of pages, the features required, and the level of SEO, tracking, and e-commerce functionality included. Additional services, ongoing SEO, digital marketing, and advertising management can be quoted separately based on your business goals and requirements.

Warning Signs of a Poor Marketing Package

  • Guaranteed #1 Google rankings. No one can guarantee rankings; Google decides.
  • No clear deliverables. You should know what is done each month.
  • Ad spend hidden in the fee. You should see exactly how much goes to Google or Meta.
  • Long lock-in contracts with no way to change package.
  • Reports full of vanity metrics instead of enquiries, sales and cost per lead.

Why Small Businesses Choose Walden Waves

  • Transparent pricing: fixed monthly packages with no hidden fees.
  • Results you can measure: we focus on leads, sales and return on ad spend.
  • In-house UK team: every specialist works for us, based at Gateway Tower in Royal Docks, London E16.
  • Flexible terms: move up or down a package as your business changes.

Digital Marketing Packages: FAQs

How much do digital marketing packages cost in the UK?

Our UK website packages start from £299 for Starter, £650 for Small Business, and £999 for E-commerce, each as a one-off payment. Ongoing SEO, digital marketing, and advertising management are priced separately based on your business needs. Advertising spend is also paid separately.

What is included in a digital marketing package?

Every package includes SEO, local SEO, Google Ads management, social media, website support, conversion tracking and monthly reporting. Higher tiers add more pages, content, ad channels and reporting. The comparison table above shows exactly what each tier includes.

How long is the contract?

Each package has a minimum term of [3 months], then runs month to month with [30 days’] notice. SEO needs a few months to build, so we recommend giving it at least [6 months] before judging results.

How long until I see results?

Google Ads can bring enquiries within the first few weeks once tracking and ads are live. Local SEO usually improves within one to three months, and organic SEO typically takes three to six months to show steady growth. We report progress every month.

Which package is best for a small business or a startup?

Most startups and new local businesses start on Starter to build visibility and test which channels bring leads. Established small businesses with steady demand usually get more from Growth, which adds content, link building and paid social. Scale suits businesses with several locations or bigger growth targets.

Ready to Grow Your Business?

Tell us about your business and goals, and we’ll recommend the right package with a clear monthly price. No obligation, no hard sell.

Walden Waves | Unit A3, Gateway Tower, 32 Western Gateway, London E16 1YL | +44 20 3911 3506 | info@waldenwaves.co.uk

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